London Shopping - Summer Sales 2008
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London's Summer Sales 2008
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OfftoLondon's Shophound Alexia Falkendown goes West End shopping for some of this year's best Summer Sales bargains and finds some good restaurants to sustain her on her way. A short list from the 3,000 shops in London's West End, many of which began their summer sales at the beginning of July.

Knightsbridge & Chelsea

Emporio Armani
Address: 191 Brompton Rd, SW3 (020 7823 8188)
Nearest Underground: Knightsbridge, (Piccadilly Line).
Sale Date: Until 30 July. Mon, Tue, Thur, Fri 10am-6pm, Wed 10am-7pm, Sat 10am-6.30pm, Sun 12noon-6pm
Look for: Up to 50% off Giorgio Armani lines. Bargains on tailoring and knitwear.

Harrods
Address: 87-135 Brompton Rd, SW1. (020 7730 1234).
Nearest Underground: Knightsbridge,(Piccadilly Line).
Sale Date: Until 29 July. Mon-Sat 10am-7pm.
Look for: Up to 50% off Designer ladieswear, lingerie, shoes, beauty, interiors; 75% off Glass & Crystalware. Sustain yourself with a glass of champagne at the Oyster Bar in the Harrods Fish Hall.

Harvey Nichols
Address: 109-125 Knightsbridge, SW1 (020 7235 5000).
Nearest Underground; Knightsbridge,(Piccadilly Line).
Sale Date: Until 29 July. Mon-Sat 10am-8pm, Sun 12noon-6pm
Look for: 50% off selected fashion items. Furnishings bargains. Additional discounts for Account card holders. The Fifth Floor Restaurant is an excellent reason to be in this delightful store at lunchtime. I look forward particularly to their late July promise of Wiltshire Crayfish cooked in Finnish style. (From 25 July; booking: 020 7235 5250).

Chloé
Address: 152-153 Sloane St, SW1 (020 7823 5348).
Nearest Underground: Sloane Square (Circle and District Lines).
Sale Date: Until early Aug. Mon, Tue, Thur-Sat 10am-6pm, Wed 10am-7pm.
Look for: Up to 40% off Phoebe Philo's final designs. Look for her rocking platform sandals, slouchy leather shoppers and organza appliqué blouses.

Browns
Address: 6c Sloane Street, SW1X 9LE2.
Nearest Underground: Knightsbridge, (Piccadilly Line).
Sale Date: Through July. Mon-Sat 10am-6.30pm, Wed: 10am-7pm
Look for up to 30% reductions on clothes and accessories from selected designers, (Missoni, Balenciaga, Marc Jacobs, and more).

Gucci
Address: 18 Sloane St, SW1 (020 7235 6707)
Nearest Underground: Knightsbridge, (Piccadilly Line).
Sale Date: Until third week July. Open Mon-Sat 9am-7pm.
Look for: Excellent discounts on mens- and womenswear with bags up to 30% off and shoes up to 30%. Good discounts also on Frida Giannini's first collection for women. Look for those slim-fitting chiffon summer dresses and knee-length silk shorts.

Peter Jones
Address: Sloane Square, SW1 (020 7730 3434).
Nearest Underground; Sloane Square, (Circle and District Lines).
Sale Date: Until 23 July. Mon-Sat 9.30am-7pm, Wed 9.30am-8pm, Sun 11am-5pm.
Look for: Up to 50% off selected items across the store. Bigger discounts on Seconds and 'reduced to clear' stock

Brora
Address:344 King's Rd, SW3 (020 7352 3697)
Nearest Underground; Sloane Square, (Circle and District Lines).
Sale Date: Until 15 July. Mon-Sat 10am-6pm.
Look for: Discounts on luxurious cashmere sweaters and cardigans.

Christian Louboutin
Address: 23 Motcomb St, SW1. (020 7245 6510).
Nearest Underground: Knightsbridge, (Piccadilly Line).
Sale Date: Until mid-Aug. Mon-Fri 10am-6pm, Sat 11am-7pm.
Look for: Up to 50% off elegant red-soled heels, wedges and flats.

Patrick Cox
Address: 129 Sloane St, SW1. (020 7730 8886).
Nearest Underground: Sloane Square (Circle and District Lines).
Sale Date: Until mid-Aug. Mon, Tue, Thur-Sat 10am-6pm, Wed 10am-7pm, Sun 11am-5pm.
Look for: Up to 30% off loafers, solid wooden wedges, (down from £210 to £147).

Gina
Address: 189 Sloane St, SW1. (020 7235 2932) .
Nearest Underground: Knightsbridge, (Piccadilly Line).
Sale Date: Until mid-July. Mon-Sat 10am-6pm, Wed, Fri 10am-7pm.
Look for: Up to 50% off. Strappy heels in rainbow shades. The Nadia down from £295 to £150.

Emma Hope
Address: Emma Hope, 53 Sloane Square, SW3. (020 7259 9566) .
Nearest Underground: Sloane Square, (Circle and District Lines).
Sale Date: Until 30 July. Mon-Sat 10am-6pm, Wed until 7pm.
Look for: Up to 50% off. Some footwear ideal for summer weddings and galas.

Lunchbreak with Alexia
Lunching in the King's Road, Chelsea has always been fun. Since the opening of the Duke of York's Square opposite Peter Jones it has become a joy. Sitting elegantly outside in the sunshine and lunching alfresco at Manicomios Italian Restaurant, (85 Duke of York Square, Kings Road, SW3 4LY; Tel: 020 7730 3366), is the next best thing to piazza lounging with a glass of wine in sunny Rome! Take a tip from Alexia! Arrange your shopping down Sloane Street or up the King's Road to reach Manicomios in time for lunch. You won't regret it - but don't bank on doing too much shopping in the afternoon!

Piccadilly

Fortnum and Mason
Address: 181 Piccadilly, W1.
Nearest Underground:; Green Park, (Piccadilly and Victoria Lines).
Sale Date: Until 9 July. Mon-Sat 10am-6.60pm.
Look for: Up to 50% on selected items. Food Hall and Patio Restaurant only are open 12pm-6pm Sundays.

Pickett
Address: 32, 33 & 41 Burlington Arcade, W1. (020 7493 8939)
Nearest Underground: Green Park Sale Date: Until 29 July. Mon-Sat 9am-6pm
Look for: Up to 70% off on gifts and accessories including opal and agate necklaces in the lovely boutique gracing in this historic and exclusive shopping arcade.

Lunchbreak with Alexia
I find the Patio Restaurant overlooking the scrumptious Food Hall at Fortnum and Mason, (181 Piccadilly), the perfect place for a light lunch in civilised company and congenial surroundings after I have shopped in Burlington Arcade, London's most beautiful and elegant boutique precinct. I go a bundle on the Patio's smoked salmon and freshly scrambled eggs brunch dish, with a cool glass of Pinot Grigio. If you are dragging a disgruntled male around in your wake as you scour the sales for that elusive bargain, you may find, as I have done on occasions, that a Patio plate of oysters washed down with a glass of champagne is just the ticket to persuade him that shopping can be fun!

Bond Street & Mayfair

Alexander MacQueen
Address: 4-5 Old Bond St, W1 (020 7355 0088).
Nearest Underground: Green Park, (Piccadilly and Victoria Lines).
Sale Date: Until 15 July. Mon-Wed, Fri, Sat 10am-6pm, Thur 10am-7pm
Look for: Up to 50% off those slinky Grecian summer dresses and strappy sandals.

Chanel
Address: 26 Old Bond St, W1 (020 7493 5040)
Nearest Underground: Green Park, (Piccadilly and Victoria Lines ).
Sale Date: Until 14 July. Open Mon-Sat 10am-6pm.
Look for: Up to 50% off Karl Lagerfeld's chic designs for Chanel, including the classic 'gilt and quilt' handbag, raunchy tweeds and silk blouses.

Fenwick
Address: 63 New Bond St. W1A.(020 7629 9161).
Nearest Underground: Bond st. (Central and Jubilee Lines).
Sale Date: until 29 July. Mon-Sat 10am-6.30pm. Thurs 10am-8pm. 12pm-6pm Sundays in July only.
Look for: Up to 50% off selected items throughout this historic fashion store.

Miu Miu
Address: 123 New Bond St, W1. (020 7409 0900)
Nearest Underground: Bond St., (Central and Jubilee Lines).
Sale Date: Until 15 July. Mon-Wed, Fri, Sat 10am-6pm, Thur 10am-7pm
Look for: From 30% off this season's wooden-soled platform shoes, smart canvas

Emanuel Ungaro
Address: 150 New Bond St, W1 (020 7629 0550) .
Nearest Underground: Bond St. (Central and Jubilee Lines).
Sale Date: Until 29 July. Mon-Wed, Fri 10am-6pm, Thur 10am-7pm.
Look for: Up to 50% off those sensuous figure-skimming Vincent Darré dresses.

Celine
Address: 160 New Bond St, W1 (020 7297 4999) .
Nearest Underground: Bond Street, (Central and Jubilee Lines).
Sale Date: Until 30 July. Mon-Wed, Fri, Sat 10am-6pm, Thur 10am-6.30pm, Sun 12noon-5.30pm
Look for: up to 50% off on clothing and accessories including sleek suede and leather handbags and wallets from this smart Spanish label.

LK Bennett
Address: 31 Brook St, W1 (020 7491 3005) .
Nearest Underground: Bond Street,(Central and Jubilee Lines).
Sale Date: Until 15 July. Mon-Sat 10am-7pm, Thur 10am-8pm.
Look for: Discounts on dresses, (Flora); bags, (Anne); and shoes.

Sonia Rykiel
Address: 27-29 Brook St, W1 (020 7493 5255).
Nearest Underground: Bond Street, (Central and Jubilee Lines).
Sale Date: Until 15 July. Open Mon-Wed, Fri, Sat 10am-6.30pm, Thur 10am-7pm
Look for: Sonia Rykiel's signature stripy knits and exciting off-beat accessories

Stella McCartney
Address: 30 Bruton St, W1. (020 7518 3100)
Nearest Underground: Bond Street, (Central and Jubilee Lines).
Sale Date: Until 15 July. Mon, Wed, Fri, Sat 10am-6pm, Thur 10am-7pm.
Look for: Up to 50% off her ready-to-wear and accessories. Sexy tailored shorts and floor-sweeping cocktail frocks.

Matthew Williamson
Address: 28 Bruton St, W1 (020 7629 6200).
Nearest Underground: Bond St. (Central and Jubilee Lines).
Sale Date: 29 July. Mon-Sat 10am-6pm
Look for: Up to 50% off signature feminine creations.

Ashley's Boutique
Address: 18 Conduit St, W1S (020 7499 9658)
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 5 Aug. Mon-Sat 10am-6pm
Look for: Up to 50% on Ashley Isham's ethereal summer collection; Viktor & Rolf; Jonathan Saunders.

Browns Focus
Address: 38/39 South Molton St, W1K 5RD. (020 7514 0063).
Nearest Underground: Bond St, (Central and Jubilee Lines).
Sale Date: Until mid July. Mon-Wed, Fri, Sat 10am-6.30pm, Thur 10am-7pm
Look for: Large reductions on clothes and accessories for smart ladies with attitude. Visit also Browns Fashion emporium opposite at No.27 for up to 30% reductions during July, and Browns Labels For Less at No.50 for year round discounts of up to 80% on designer labels.

Vivienne Westwood
Address: 44 Conduit St, W1 (020 7439 1109
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Third week July. Open Mon-Wed, Fri, Sat 10am-6pm, Thur 10am-7pm.
Look for: Discounts of up to 40 per cent on ready-to-wear and Gold Label.

Moschino
Address: 28-29 Conduit St, W1 (020 7318 0555)
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 29 july. Mon-Wed, Fri, Sat 10am-6pm, Thur 10am-7pm
Look for: 30% off bright summer dresses, shirts, skirts and frou frou underwear, leather bags and accessories.

Lunchbreak with Alexia
After squiring me on a shopping spree in the expensive environs of Bond Street and Mayfair, (I need his ability to flourish the plastic from time to time), my partner is in dire need of a stiff pick-me-up by noon. I like to go for broke and persuade him to take me to lunch at Gordon Ramsey in Claridges after he has fortified himself with a champagne cocktail in the hotel's elegant art deco bar. He agrees that the three course gourmet set lunch is superb value at £30.

Mayfair

Georgina Goodman
Address: 12-14 Shepherd St, W1. (020 7499 8599).
Nearest Underground: Green Park, (Piccadilly and Victoria Lines).
Sale Date:
Ends mid-July. Mon-Sat 10am-6pm
Look for: From 30%. Petra platforms, down from £280 to £196.

Kurt Geiger
Address: 65 South Molton St, W1. (020 7758 8020).
Nearest Underground: Bond St, ( Central and Jubilee Lines)
Sale Date: Until 31 July. Daily 10am-6.30pm, Thur until 8.30pm
Look for: Up to 50% off Spring/summer styles Sparkly platform heeled Fashionistas down to £99 from £179.

Rupert Sanderson
Address: 33 Bruton Place, W1. (0870 750 9181).
Nearest Underground: Bond St, ( Central and Jubilee Lines); Green Park, (Piccadilly and Victoria Lines).
Sale Date: Until 5 Aug. Mon-Fri 10am-6pm, Sat 11am-6pm
Look for: 30%off all stock. Coy peep-toed, kitten-heeled Hesla was £325, now £227.

Russell & Bromley
Address: 24-25 New Bond St, W1. (020 7629 6903) .
Nearest Underground: Bond Street, ( Central and Jubilee Lines).
Sale Date: Until end July.Mon-Sat 10am-6.30pm, Thur until 7.30pm
Look for: Up to 65% off. Special bargains: Summery white snake thong sandals to show off your tanned, manicured twinkle-toes are down from £144 to £49. Flat, tan saddle stitch sandal, down to £59 from £145.

Lunch Break with Alexia
Dining at the Ritz in the leisured Beaux-Arts decor of the gloriously columned restaurant overlooking Green Park is always a memorable experience for me, if not for my partner's bank balance. However it is not beneath London's most famous hotel to have special summer offers for lunch. Given the ambience, impeccable and friendly silver service and the quality of the cuisine, the special three course luncheon for £37 is a snip. Smile very sweetly at the Head waiter and you may find yourself seated out on the patio. Offer closes 4 September, 2006.

South Kensington

Jimmy Choo
Address: 169 Draycott Avenue. (020 7584 6111).
Nearest Underground: South Kensington , (Circle and District Lines).
Sale Date:
Mon-Sat 10am-6pm, Wed 10am-7pm, Sun 1-6pm
Look for: Up to 30% off his tall and spiky numbers. I liked the slender heeled Electric with jewel-encrusted anklet strap, at £455, down from £650.

Lunch Break with Alexia
A visit to Jimmy Choo is best coupled with lunch at Daphnes, (112 Draycott Avenue, SW3), when I can meet up for lunch with Fiona who works in an art gallery in Walton Street. We like the Mediterranean cuisine and ambience - its popular with girls out for a little lunch together, and you never know who you will see nibbling a lettuce leaf at the next table. Daphne's dishy desserts are to die for! If you've not had iced berries with hot white chocolate sauce before, this is just the place to try it!

Regent Street

H&M
Address: 261-271 Regent St, W1 (020 7493 4004)
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed, Fri/iSat 9am-8pm,Thur 9am-9pm, Sun 12pm-6pm.
Look for: Big discounts on everything here and at other branches, (see website for addresses). A lively sale that is not for faint-hearted shoppers! Good bargains if you can stand the pace and the crowds.

Liberty of London
Address: 214-220 Regent St, W1 (020 7734 1234).
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July.Mon-Sat 10am-7pm, Thur 10am-8pm, Sun 12noon-6pm.
Look for: Up to 50% off ladieswear, (Missoni); contemporary jewellery, (Sarah Pulvertaft) in one of London's most exciting and historic stores.

Jaeger
Address: 200-206 Regent St, W1 (020 7200 4000).
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed, Fri, Sat 10am-6.30pm, Thur 10am-7.30pm, Sun 12noon-5pm.
Look for bargains: Up to 50% off ladies handbags and knitwear. Up to £150 off gentlemen's suits and suit separates.

Zara
Address: 118 Regent St, W1 (020 7534 9500)
Nearest Underground: Oxford Circus (Central, Victoria and Metropolitan Lines)
Sale Date: Until 30 July. Mon-Wed, Fri, Sat 10am-7pm, Thur 10am-8pm, Sun 12pm-6pm.
Look for: Discounted T-Shirts, jumpers.

Aquascutum
Address: 100 Regent St, W1 (020 7675 8200) .
Nearest Underground: Piccadilly Circus, (Piccadilly and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed, Fri, Sat 10am-6.30pm, Thur 10am-7pm, Sun 12pm-5pm.
Look for: Up to 50% off Aquascutum label; fitted floral dresses and pastel-hued macs; men's semi-tailored daywear.

Lunchbreak with Alexia
Having been entertained to a heavenly evening of Japanese cuisine and sake at Sakura, (9 Hanover Street, running into Mayfair from the northern end of Regent Street), I decided to try it for lunch with a friend last week after we had taken advantage of Liberty's cardholder sales preview and extra discount. We agreed that this is a great find for Regent Street lunchtime shoppers if they are in to all that healthy fish eating! An assorted sushiset of tuna, salmon, red snapper, flying fish roe, squid and yellow tail, set us up perfectly for the afternoon rigours of Regent Street bargain hunting.

Oxford Street

Selfridges
Address: 400 Oxford St, W1 (0870 837 7377).
Nearest Underground: Marble Arch, (Central Line).
Sale Date: Until 16 July. Mon-Wed 9.30am-8pm, Thur-Sat 9am-8pm, Sun 11.30am-6.25pm.
Look for: 50% off most women's clothing and accessories; (Chloé Gladys handbags). Large reductions throughout this Oxford Street flagship store.

House of Fraser
Address: 318 Oxford St, W1. (020 7529 4700).
Nearest Underground: Bond Street,(Central and Jubilee Lines).
Sale Date: Until 30 July. Mon/Tue 10am-7pm, Wed, Fri 10am-8pm, Thur 10am-9pm, Sat 9.30am-8pm, Sun 12noon-6pm. .
Look for: Good discounts on mens and womenswear.

Kookai
Address: 257-259 Oxford St, W1. (020 7408 2391).
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed 10am-7pm, Thur, Fri 10am-8pm, Sat 10am-7pm, Sun 12noon-6pm.
Look for: Up to 70% off selected items, incl. smocked summer tops and tailored shorts.

Mexx
Address: 350-352 Oxford St, W1. (020 7495 0797).
Nearest Underground: Oxford Circus, (Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed, Fri 10am-8pm, Thur 10am-9pm, Sat 10am-8pm, Sun 12noon-6pm
Look for: 25% off Men's casual wear, jackets, jeans.

Office
Address: 190 Oxford St, W1. (020 7255 2410) .
Nearest Underground: Oxford Circus, ( Central, Victoria and Metropolitan Lines).
Sale Date: Until 30 July. Mon-Wed 10am-8pm, Thur 10am-9pm, Fri, Sat 10am-8pm, Sun 11.30am-6pm
Look for: Up to 40% off men's and women's styles . Juicy-toned jelly weave pumps and stacked platforms for the ladies. Men's brogues and flip-flops.

Ravel
Address: 184-188 Oxford St, W1. (020 7631 4135).
Nearest Underground: Oxford Circus (Central, Victoria and Metropolitan lines)
Sale Date: Until 30 July. Mon 10am-7pm, Tue-Sat 9.30am-7pm, Thur 10am-8pm, Sun 11.30am-6pm.
Look for: Up to 50% off summer shoes. White leather platform sandals, down to £25.

Lunchbreak with Alexia
After the frenzy of shopping in Oxford Street, I find it a pleasure to relax beneath the fantasy decor of giant palm trees and exotic flowers, and listen to the soothing sound of a majestic waterfall while I pick at a spicely oriental dish at La Porte des Indes, (32 Bryanston Street, Marble Arch, W!A Tel: 0871 332 3635). They have a special offer of 2 courses for only £10 with a glass of wine. Now that's a Real bargain! Book ahead, quoting OfftoLondon.

Related Links
Streetscapes for London's West End.
London Underground Maps.



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